Job Details

Job Title:
Product Marketing Manager-Access Equipment

Job Location:
Pooler, Georgia

Salary:
Salary to be discussed

Description:
This position is responsible for the product development, pricing, training, market strategy and marketing communications of a specific product line to support the growth of that product line's sales volume in North America in line with our five (5) year plan objectives. Major Tasks, Responsibilities & Key Accountabilities:* Partnering with division and support teams regarding current and future product development of the specific JCB product line  Coordinate product development activities with engineering teams (includes attachments). * Track and communicate competitor product activity and product trends to division and regional sales teams. * Maintain competitive data files on pricing and market share. * Identify new market opportunities and develop new and/or improved products to satisfy this market gap.* Create and conduct sales training seminars and demonstrations on assigned products .* Liaise with the Product Support team to raise customer satisfaction levels. * Ensure that products are priced competitively and in a way that will maximize profit opportunities for the JCB Group and the North American dealers. * Develop materials and plans for inclusion in the Product Information Book. * Develop, outline and direct sales training packs, videos and CDs. * Drive regional and national marketing communications for specific JCB product line including but not limited to advertising, campaigns, press and public relations. * Coordinate with the Marketing Department to create marketing materials. * Develop sales, finance and incentive programs in conjunction with Product Sales and Regional Sales team. * Ensure that all avenues of distribution have been explored relative to JCB, Inc.'s business plan. * Maintain competitive price database. * Develop and maintain JDS/SAP sales configuration system. * Attend relevant shows and conventions.Knowledge, Skills, Abilities & Competencies:* Proven success in analyzing and forecasting trends. * Strong relationship management skills. * Solid interpersonal skills; written, verbal and listening. * Ability to effectively manage and maintain peer and business relationships with a high degree of integrity and trust. * Ability to motivate others and drive for results. * Strong oral and written communication skills. * Individual should be a self-starter and internally motivated. * Effective project management skills.* Ability to understand and analyze business requirements and convert them into marketing specifications and solutions.* Ability to manage stressful situations.* Knowledge of Word/Excel/PowerPoint packages required.* Proficient with computer and construction equipment operation.* Proficiency in Microsoft Office Suite, Lotus Notes or SAP.* AG background a plus. Job Conditions: * Both office environment and occasionally manufacturing/factory environment  Subject to noise and temperature changes . Physical Requirements: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to: * Remain in a stationary position; constantly operate, activate, and inspect work environment and facility; frequently communicate with staff.* The employee is occasionally required to remain stationary and traverse.* The employee must frequently position and/or move up to 10 pounds. * Ability to detect, identify, perceive, and observe while performing this job.Must pass any drug screens, background checks and pre-employment tests as applicable.Equal Employment Opportunity (EEO) employer in accordance with applicable federal, state and local laws and complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. EEO EMPLOYER/VET/DISABLED.

Requirements:
Minimum Education: Bachelor's degree
Minimum Experience: 60 Months

Special Requirements:
This job does not have any special requirements.

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