Job Title: Product Marketing Manager Job Location: Pooler, Georgia Salary: Salary to be discussed Description: Position Purpose: This position is responsible for product development, pricing, training, market strategy and marketing communications to support the growth of the designated product line's sales volume in North America.Major Tasks, Responsibilities & Key Accountabilities-Partnering with division and support teams to provide target product specifications and product features for completion of current and future product development of the product line -Define overall strategy, product roadmap and technical/feature specifications for new products based on long-term product vision, user needs, technical and market trends, and platform capabilities -Demonstrated ability in crafting & developing compelling audience-specific messages and tools (videos, customer success stories, presentations, demos, how to guides etc.), to be used on the web, events and in campaigns -Provide on-going product support to dealer and direct sales teams -Gather comprehensive voice of customer analysis to support product development activities -Coordinate product development activities with engineering teams (includes attachments) -Track and communicate competitor product activity and product trends to division and regional sales teams -Maintain competitive data files on pricing and market share -Identify new market opportunities and develop new and/or improved products to satisfy this market gap -Create and conduct sales training seminars and demonstrations -Liaise with the Product Support team to raise customer satisfaction levels -Ensure that products are priced competitively and in a way that will maximize profit opportunities for the Company and the North American dealers -Develop materials and plans for inclusion in the Product Information Book -Drive regional and national marketing communications including but not limited to advertising, campaigns, press and public relations-Coordinate with the Marketing Department to create marketing materials -Develop and maintain JDS/SAP sales configuration system -Attend relevant shows and conventions Minimum Qualifications - -BA in Business or similar -5 + years sales, marketing and/or customer support experience in the industry or similar -AG background a plus -Background in off highway machinery - Skid Steer and Wheel Loader specifically -Must pass any drug screens, background checks and pre-employment tests as applicable Knowledge, Skills, Abilities & Competencies - -Proven success in analyzing and forecasting trends -Strong relationship management skills -Solid interpersonal skills; written, verbal and listening -Ability to effectively manage and maintain peer and business relationships with a high degree of integrity and trust -Ability to motivate others and drive for results -Strong oral and written communication skills -Individual should be a self-starter and internally motivated -Effective project management skills -Ability to understand and analyze business requirements and convert them into marketing specifications and solutionsJob Conditions: * Both office environment and occasionally manufacturing/factory environment.* Subject to noise and temperature changes.Physical Requirements:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.While performing the duties of this job, the employee is regularly required to:* Remain in a stationary position, move about, activate, use and/or operate office productivity machinery and to communicate and exchange information.* The employee is occasionally required to stand and walk. * Requires candidate to frequently lift and/or move up to 10 pounds. * Requires candidate to detect, inspect, perceive and observe.Benefits available but not listed. Equal Employment Opportunity (EEO) employer in accordance with applicable federal, state and local laws and complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. EEO EMPLOYER/VET/DISABLED.When submitting a Résumé for this position, I understand that this information may be used to create a registration with the Georgia Department of Labor on Employ Georgia. Requirements: Minimum Education: Bachelor's degree Minimum Experience: 60 Months Special Requirements: This job does not have any special requirements. Return Click here to Apply
